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Home business card program5/1/2023 ![]() ![]() Put a special offer on there for them or have a little bonus they can download as a “thank you” for connecting with you. So why not send them to a page with that purpose?Ĭreate a page with a welcome message, or record a short introductory video so people get to know you better. You want prospects to be so impressed that they'll be inspired to visit your website right away. Keep in mind, the goal of business cards is to inspire people to launch a business relationship with you. What’s the purpose of putting your web address on your business cards? Not only to show people you've got one. It’s irrelevant and takes up precious space. That lets prospective clients know where you're available to work.īut if you’re a copywriter who works remotely, there’s no point in listing an address. If you're a photographer, for example, you should at least include your state on the card. Should you include a physical street address? Only if you've got a physical location crucial to doing business. This keeps your cards looking professional, and helps you maintain work/life balance. Stick with your work accounts and phone lines. Avoid using personal email addresses, too. Give your house number and your 5-year-old might answer the phone. On the other end of the spectrum, you don't want to get too personal. Templates like Business Card have plenty of room for contact info. Don't break the connection by sending callers through a phone menu, or writers to a shared email inbox. But which of your contact info should you include? The key idea to keep in mind here is “direct.”īusiness cards create a personal connection between you and prospects. If you want people to contact you, you've got to tell them how. For example: Video Masters John Smith, Videographer & Co-Founder 3.Ĭontact information is the meat of a business card. If you do have position credentials on your business card, list them after your title. “Was John a videographer? A video editor? A script writer? Oh, I forgot." Trash! Looking at a card from John, the Founder of Video Masters, for example, doesn't tell me much. You may think that sounds fancy, but it’s actually unhelpful.īy the time I go home, I'm not sure what the person's job was or why I should call. ![]() Instead, next to the name it says CEO, Founder, or President. ![]() I've received many business cards that don't say what the person giving me the card actually does. Which one do you note on your business cards? Use the one that describes your main function or primary role in the business. What about your job title? As a freelancer, entrepreneur, or small business owner you wear many hats in your business. Restaurant Business Card makes job titles clear. Introduce yourself as you like to be called to avoid awkward re-introductions later. Rather, it's designed to introduce you to people who may want to talk to you. A business card isn’t meant to provide your genealogical information. If your name is David, but you go by Dave, put the latter on your card, not the former. Seems obvious, doesn’t it? But many people get this wrong. The goal here is to ensure you're associated with (and remembered for) your brand. Each of those elements form the heart of your branding. Do it with the creative use of shapes, colors, and words. With a logo placeholder, Business Card puts your branding front and center.Įnsure your brand is instantly recognizable. These convey your business identity to the holder of the card. The first thing to include is your logo and tagline. Remember, your business card is an extension of your brand. Here are eight business card tips you can use to transform your business cards from a scrap piece of paper that people throw in the bin as soon as they get home, to a powerful connection agent that draws prospects to your business like needles to a magnet. ![]() With a good design in hand, you then need to customize it-adding key details to your card. Start with a high quality business card template, which gives you the right foundation to build from. Digital tools lack the human factor of the equation. For that reason, good business cards will never be replaced by any of the digital networking tools at our disposal. It's an opportunity to connect with a new prospect on a personal level. This business card template from Envato Elements has plenty of room for details.Ī good business card isn't just a tool for giving your information out to prospects. ![]()
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